CPA vs Revenue Share: Choosing the Right Model for iGaming Affiliates

https://topsteppartnersjournal.novacrestiq.com/posts/cpa-vs-revenue-share-choosing-the-right-model-for-igaming-affiliates

When promoting iGaming brands, affiliates often face the choice between CPA and revenue share. CPA offers predictable payouts per action, ideal for low-conversion traffic, while revenue share rewards long-term player value. Your choice should align with your audience's habits and your risk preference for consistent earnings versus higher upside.