Rank tracking is obsolete. AI Overviews have cut EU CTRs by 30%, making...

https://zoom-wiki.win/index.php/Why_do_CMOs_in_2024_stop_caring_about_rankings_and_start_asking_about_LLMs%3F

Rank tracking is obsolete. AI Overviews have cut EU CTRs by 30%, making zero-click results the new reality. We’re moving to AI visibility tracking via live dashboards and schema-first content. Stop chasing vanity rankings and start owning the answer