Rank tracking is obsolete. With zero-click search and a 30% EU CTR drop post-AI...

https://www.unitedbookmarkings.win/rank-tracking-is-a-vanity-metric-in-the-age-of-ai-we-are-seeing-a-30-drop-in

Rank tracking is obsolete. With zero-click search and a 30% EU CTR drop post-AI Overviews, static reports are useless. You need live dashboards and schema-first content to own AI visibility