We move from passive viewing to active roles. Tools like live chat and smart...

https://uniform-wiki.win/index.php/The_Pulse_of_the_Screen:_How_Streaming_Platforms_Engineer_Connection

We move from passive viewing to active roles. Tools like live chat and smart recommendations make media feel responsive. It is no longer just watching content but joining in. By blurring the gap between us and the screen, platforms ensure we stay engaged